Over the past few years we’ve gradually learned more about Sir Richard Branson’s Virgin Galactic project and we now know that Grey Goose has jumped on board as a partner for Branson’s galactic endeavor. I know what you’re thinking, “Vodka and space? I’m not sure if that’s the smartest combo.” But I can assure you that Grey Goose’s partnership with Virgin Galactic goes far beyond in-flight cocktails.
According to a press release, “Grey Goose will bring this space journey to life through a range of out-of-this-world experiences, exclusive content and a series of limited edition promotions.” And yes, Grey Goose will be sipped by those taking part in Virgin Galactic’s commercial space flights. Likely some time before their galactic journey though. I personally have no fear of heights/planes, but I think I’d need quite a few Grey Goose signature cocktails if I was to ever take a flight to space.
“This is a marriage of two brands who share values and a true sense that if you can imagine it, it can be done. Not only do we both follow the same long-term vision that the extraordinary can be achieved from acting on your beliefs, but we also look forward to celebrating this iconic cultural moment in time with those on the ground,” said Grey Goose creator, François Thibault.
Virgin Galactic is expected to launch its first commercial space flight in 2015.
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The 2014 Sundance Film Festival officially bid adieu to Park City, Utah yesterday (January 26) after 10 days filled to the brim with film screenings and other festive events. Among those present during the annual film fete was Grey Goose who again hosted their Grey Goose Blue Door lounge.
Part celebratory space, part craft cocktail haven, the signature cocktails were of course plentiful at this year’s Grey Goose Blue Door lounge. Among the cocktails served at the lounge were the “Grey Goose Le Fizz,” a combination of Grey Goose Vodka, St. Germain, fresh lime juice, and soda water and the “Grey Goose Hot Apple Cider.” I can personally vouch for the “Grey Goose Le Fizz” (that is one tasty cocktail, folks), but I’m sure Grey Goose’s take on hot apple cider was a hit especially given the brisk temps typically present in Park City.
The Sundance Film Festival may have come to a close, but that doesn’t mean you can’t login into your Netflix account, fix yourself one of the Grey Goose cocktails below, and enjoy your own personal film fest.
Grey Goose Le Fizz (Pictured Above)
1 ¼ oz Grey Goose Vodka 2/3 oz St. Germain ½ oz Fresh Lime Juice
1 ½ oz Cold Soda Water