Heineken’s “Carol Karaoke” Video May Be A Bit Of Holiday Marketing Genius

Why is it that the absolute worst singers love karaoke? As someone who falls under that category, I can say that I honestly have no idea. I just know that whenever I’m singing Spice Girls’ “Wannabe” at the top of my lungs with a group of friends, a good time is usually had. So, I have to say that when I saw Heineken’s “Carol Karaoke” commercial it brought a smile to my face as well as a little jealousy. I may sound like a combination of Gollum and a dying cat while singing, but there is absolutely no way I’m turning down a chance to have my karaoke experience broadcast in front of thousands.

Check out the video below to see what happened when Heineken surprised a group of karaoke-goers with just that opportunity.

You’ll Also Like: Lushworthy Pics: Music, Art & Brew Merge At The Heineken Mural Project VIP Party